3 Blogging Daily Tips To Keep Content Fresh

Blogging daily can be a monotonous task even for the most creative and especially those who don't always develop divine inspiration.

One of the biggest struggles for blogging, especially if it done multiple times per week, definitely when it is done every day, is keeping your content fresh and up to date for all of your readers. The last thing that people want whenever they come to a blog is to see a retired old jalopy with cobwebs and dust sitting on it from days of stagnate and no new content.

The world is an instant electronic wonder, and digital news and information is taking over the media world, which is why blogs can gain power and influence, with regular updates and quality content.
To keep your content fresh on your blogging path, get a fresh, outside perspective from someone's opinion who you value and wont completely piss you off if they give you some criticism. It is important to gain a different perspective of your own work, especially something that you work on constantly. You love it, you hate it, you critique. Gaining a different prospective provides you with new angles, ideas and opportunities for innovation within yourself and on your blog. Plus it is always good to hear someone say that you are just doing such awesome stuff. Sweeeet.

Secondly, reach out for 20 to 30 minutes everyday and read/research/view/listen something new and outside of your normal sphere of relevance. Check out whats trending on Google, within the blogosphere, listen to new music, look at an art exhibit, watch some hilarious YouTube videos about cats doing the most obnoxiously cute things you've ever seen in your life. Get those synapses firing in your brain and they will find new and exciting ideas that will bubble to the surface. Plus blogging daily can be a grind and its important to find a balance between your creative and basically your mental sanity and the mental sanity of those around you.

Be stupid and make connections. Being stupid and making connections is going to help me keep content fresh while im blogging?? Sure is. Observing on the common, everyday things that happen in your everyday world and relating those things to the people around you is a crazy way to connect with people WHILE having an endless supply of stories and anecdotes developed on an everyday basis just while being your super awesome self. It doesn't always need to be super topical, just things that made you smile, frown, cry, giggle with your hand over your mouth, home alone scream, etc. Relate your reactions.

Hope these ideas work for you. Stay awesome.

Join the marketing revolution that is making people rich and taking taking them to the next level of earning online. People are talking about themselves and whatever the hell else they feel like talking about. Its changing lives. Strap up your boots and don't be wussy!!
http://www.90dayincomechallenges.com

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What Business Should I Start in 2013 and Beyond

There are several businesses you can start on the internet for little to no investment. You can do a lot of different things on the internet, selling advertising, selling products and other services. Whatever route you decide to use for making money online will depend a lot on your personality and the things you love to do.

Firstly, I am going to go through a few things you can do to make money on the internet and then at the end you can choose what direction you would like to take your business in.
Making Money by Advertising

A lot of the big corporations on the internet make money from advertising. These are companies you have heard of if you have ever been online; you probably use their services every day. Companies like Yahoo, Bing, Facebook, YouTube, Google all make the bulk of their sales from selling advertising. Now you don't have to be a big company to make sales from advertising. You can simply perform advertising by doing something called blogging and attracting a lot of visitors to your personal blog.

The reason advertisers pay these corporations a lot of money for advertising is because these companies know how to get lots of visitors to their websites on a daily basis. Now you don't have to be able to be able to drive millions of visitors to your site on a daily basis, if you can drive a few thousand visitors, that would be great. You want to do the same thing the big corporations are doing but you want to do it on a smaller scale.

The good news is that these companies will let you tap into their resources and profit with them. For example, Google has a program called ''the AdSense program'' where they connect you with advertisers who want to advertise on your blog and split the revenues with you. Google also owns YouTube, a video sharing site where you can post videos for free under any topic under the sun. You can use this site to make a video on your subject matter and direct the visitors on there back to your blog. you can also use article directories like EzineArticles to write compelling content and direct the people from there to your blog. So this is how easy it is for you to make money from selling advertising on a blog. If you don't want to partner with Google, you can contact website owners with information related to yours and offer to sell them advertising.

Find out how you can start a business for as little as $25 that will pay you 100% commissions http://www.PassiveProfitsToday.com

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The Differences Between Bloggers and Journalists

Bloggers and blogging have been at the forefront for quite a while now. The quality of blog writing certainly doesn't have to be inferior to journalistic writing. However, objectivity, fact reporting and the integrity of the writing are still critical.

From the angle of objectivity

Interestingly, the success of social media (which includes blogs) is based on successful relationships. Of course, Successful relationships can't exist without an emotional connection. This seems contradictory to objectivity. However, it is not actually impossible to affect a reader emotionally and still not surrender your objectivity as a writer. If you write your story effectively enough, you will succeed at touching your readers on a level that makes them feel something. Journalism should never be so objective that it totally loses its humanism. Otherwise, you may as well consider the writing a report rather than a story.

The right to write

Nowadays, you don't have to be an established journalist (or any other type of writer) to be able to write, publish and share your content. The idea that the public is willing to read what other people write no matter what they happen to do for a living is extremely widespread. People are much more accepting than they ever were before. Of course, there are many different levels of involvement with which "regular" people can become engaged. In fact, there are many times when a blog writer is more accepted and his work is taken seriously more readily than a journalist's writing. The blog writer is often regarded as one of the people and the readers can relate more easily to what he or she is writing, thinking and feeling.

Acquiring the cutting edge

In all writing (blogging and journalism), you would never want to write about old news. If you do that, people won't have any interest in reading your content because it doesn't interest them anymore. However, bloggers and journalists both need to grab the story before anyone else has a chance to get there. When it comes to the structure of your writing, you need to answer a series of questions on any given topic. You need to answer what, where, who, how and why. If you can cover all of those on a cutting edge topic, you will succeed at getting your readers to read what you are publishing. Of course, in your great effort to get there more quickly than someone else, you also need to make sure that your content is accurate and precise. Fact checking must be a part of what you are doing.

Different types of writing

There is no question that blog content and journalistic content are not exactly the same thing. However, that doesn't mean that they don't both possess their own form of integrity. For one, bloggers are able to accomplish a great deal (research, writing, etc) from the comfort of their own desk whereas journalists need to be physically in the middle of whatever they are writing about. That is just the nature of what they do and the extent to which they need to be taken seriously.

Blogging that leads to journalism

There are many people who believe that blogging is a stepping stone to journalism. There is possibly something to that theory, however, it is not always the case. If someone has never written before and he or she gets started by writing blogs, the skills that are needed to be a professional journalist can be acquired that way. However, blog writing and journalistic writing are definitely not one and the same. Being a journalist and the approach to writing at times requires a very different skill set.

Conclusion

Bloggers and journalists each hold a tremendous amount of value and their contributions are vast. Of course, they are not interchangeable and it is important to be able to take what you can from each and apply it to your content in an appropriate way that will help to improve the content that you are sharing with your readers.

We are pleased to provide you with the insightful comments contained herein. For a free assessment of your online presence, let's have coffee.

Carolyn T. Cohn is the Chief Editor of CompuKol Communications. Mrs. Cohn has a wealth of experience in managing people and projects. She has run several editorial departments for various companies. Mrs. Cohn has 25 years of editorial experience and her expertise covers a wide range of media, such as online editing, editing books, journal articles, abstracts, and promotional and educational materials. Throughout her career, Mrs. Cohn has established and maintained strong relationships with professionals from a wide range of companies. The principle that governs her work is that all words need to be edited.

Mrs. Cohn earned a Bachelor of Arts degree in English from the State University of New York (SUNY) at Buffalo.

Mrs. Cohn is a member of the American Medical Writers Association (AMWA).

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Why Advertising On Your Blog Doesn't Work

Blogging is a great exercise in creativity. It gives you the platform to express your opinion about something you're passionate about or at least interested in. When your excitement about the topic comes through, the blog post is compelling to readers who share that interest.

What is not interesting to readers is advertisements disguised as blog articles. We are regularly inundated with advertisements and I don't know of many people who are actively looking for places to read more advertisements. So I try to keep promotional material to the barest minimum in my personal blog. In the cases when I do want to promote a product or service, or even a movie or book I am interested in, I try to follow this rule: express an opinion.

What You Think Is Interesting To Others

What you and I think about something, even if it isn't a popular or accurate idea, is more interesting than a bland invitation to buy or use a product. When I try to sell a reader on the merits of a product I believe in, I'm not going to make a connection with the reader as well as if I write about my take on it and my opinion about it. In my experience readers don't enjoy being lecturer to. So if I'm passionate about something such as "Journaling As A Spiritual Practice" I pay attention to the tone I use in my article so that I don't come across as a know-it-all or an advertiser. I try to find what it is that I enjoy about journaling and write about that.

Expressing your opinion is more effective than writing an advertisement. 

In the world of movie making, word-of-mouth is as good as gold, because movie makers know that you and I are more likely to go see a movie (even if we previously decided against it) when someone we know expresses a positive opinion about it. We're far more influential than advertisements when we express our opinion.

Ideally the focus of your blog should be obvious to visitors. You might have a passion for technology and as an early adopter of every new gadget you might write about your joys and disappointments. Or you might be fascinated in gardening and write about how you help your orchids survive (I'd need to read that blog for sure). Having too wide a focus can make it difficult for your blog to be noticed by the people who share your interest. (I use my blog to demonstrate how to create blogs, and to share my opinions, and, and, I confess, there is too much going on here.) On the other hand, being excited and authentic about your writing is the key to success, so if you're excited about a lot of things, write about them.

It's all about you and what you think and no one has to read it if they don't want to. So write about what you think and don't copy and paste content from other places on the web. I feel passionate about that, and probably come across like a know-it-all. Ah well, rules are for breaking, no?

http://www.edblogword.blogspot.com

Edward Viljoen is co-author (with Chris Michaels) of Spirit is Calling, The Prosperous Life Journal, and Practice the Presence, interactive journals available from Stepping Stones Bookstore. He is co-author (with Joyce Duffala) of Seeing Good At Work also available at http://steppingstonesbookstore.org/

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16 Ways to Drive Traffic to Your Blog

You've got your blog set up and you've started posting pithy, useful information that your niche market would benefit from and enjoy. Days go by, you keep publishing, but no one comments and your traffic stats are barely registering. What do you do?

Like any website you own, you must do some blog promotion to start driving traffic to your site. Here are 16 steps, in no particular order of importance, that you can start doing now to get traffic moving to your blog.

1. Set up an email subscription form on your blog and invite everyone in your network to subscribe: family, friends, colleagues, clients, associates.

2. Set up a feed on MyYahoo.com so your site gets regularly spidered by the Yahoo search engine.

3. Read and comment on other blogs that are in your target niche. Don't write things like "nice blog" or "great post." Write intelligent, useful comments with a link to your blog.

4. Use Ping-0-matic to ping blog directories. Do this every time you publish.

5. Submit your blog to traditional search engines.

6. Submit your blog to blog directories.

Tip: Create a form to track your submissions; this can take several hours when you first start so schedule an hour a day for submitting or hire a VA to do it for you.

7. Add a link to your blog in your email signature file.

8. Put a link to your blog on every page of your website.

9. If you publish a newsletter, make sure you have a link to your blog in every issue.

10. Include a link to your blog as a standard part of all outgoing correspondence such as autoresponder sequences, sales letters, reports, white papers, etc.

11. Print your blog URL on your business cards, brochures and flyers.

12. Make sure you have an RSS feed URL that people can subscribe to. The acronym RSS means Rich Site Summary, or some may consider its meaning as Really Simple Syndication. It is a document type that lists updates of websites or blogs available for syndication. These RSS documents (also known as 'feeds') may be read using aggregators (news readers). RSS feeds may show headlines only or both headlines and summaries.

13. Post often to keep attracting your subscribers to come back and refer you to others in their networks; include links to other blogs, articles and websites in your posts

14. Use Trackback links when you quote or refer to other blog posts. What is TrackBack? Essentially what this does is send a message from one server to another server letting it know you have posted a reference to their post. The beauty is that a link to your blog is now included on their site.

15. Write articles to post around the web in article directories. Include a link to your blog in the author info box (See example in our signature below).

16. Make a commitment to blog everyday. 10 minutes a day can help increase your traffic as new content attracts search engine spiders. Put it on your calendar as a task every day at the same time.

Tip: Use a hit counter to track your visitor stats: how many unique visitors, how many page views, average length of visit.

And now I would like to invite you to claim your free instant access to my 5-part video course to learn more about how to get the best out of your blog. Visit http://masterbusinessblogging.com

From Denise Wakeman, Founder of The Blog Squad and Online Marketing Advisor.

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Blog SEO - For A Rank Beginner

You've optimized your website why not your blog.

Picture it this way.

Each new post to your blog is fresh and new. I know you know this - search engines like fresh content.

I call it feeding the spider.

In this case the food is the new fresh content. What's more appealing fresh fish or fish that's been lying around for a while? See my point? Fresh fish is always better, who'd stick around smelly old fish anyway?

The same with search engines, they like fresh content that's updated often.

Even you return to a blog because of the new fresh content.Update your content often.The search engines like the fresh new content.

So, put a keyword or keyphrase in the title of each post and a few scattered out through your post and you now have optimized your content.

The search engines will love you for it!

Internal linking plays a part too. I've done this myself and the results are the search engine spider crawls my site everyday.

This is a tip that is so simple and cost you nothing but more free traffic to your site.

Wayne Hurlbert from Blog Business World says,

"Blogs are optimized using the same techniques as static websites. Keep in mind that a blog is simply another website. What works in the search engines for other sites will also work for optimizing a blog".

Great piece of advice.

The reward for the fresh content (food for the spider), the search engine spider will frequent your site more often.

Now don't forget to link to your main site with your rich keyword or keyword phrase. Many new bloggers just starting out forget to do this.

If your site is theme based, your blog page or the many pages you have on your blog can boost your PR (page rank), so by starting to blog it will benefit you in the way of more FREE traffic.

I've only scratched the surface on blog seo but you can see it is another strategy in marketing you can't afford to neglect.

Believe me, everybody and his brother are talking about blog seo. The reason why? It WORKS!

To your blogging success,

Cindy Warner owner of Christian Book Outlet writes about practical tips that work and how to get FREE traffic to your site without spending an arm and a leg.

Main site: http://www.christianbookoutlet.spreadtheword.com
Blog: http://onlinechristianbusiness.blogsome.com

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Why Pinging is Good for Your Blog and Your Business!

First of all, if you have a blog then you should ping it. Now you are wondering, what is pinging? Pinging is a way to let other users and other blog tracking sites know that you have updated your blog. You should ping your blog every time you write new content and update your blog. This way others know immediately that your blog has been updated.

Now why is this good for your business?

Pinging lets people know you have updated so they will come back to your site. This allows you to build blog traffic. Your blog is connected to your business or is your business (in my case and many others) and helps to build traffic. Since pinging alerts the major blog tracking sites it then helps search engines crawl and reindex your new content much quicker. This also helps your search engine positioning which is even better for your business. It is better for your business because it brings new potential customers to your website via targeted traffic.

To ping your blog every time you update your blog, I suggest using Pingomatic.com or pingat.com since these two blog pinging tools are free. Don't pay for pinging software since these tools are truly free and work just as well. You are now on your way to blogging success!

Copyright 2005 –All Rights Reserved

About The Author: Amanda Compton is a work at home mom to 2 little boys. She owns and publishes an informative Home Business Resource site for Work at Home Moms. Go to http://www.HomeJobsForMoms.biz for daily tips, help, and support for Work at Home Moms to achieve Internet Home Business Success!

Feel free to re-print this article provided that all hyperlinks and author biography are kept as-is.

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Business Blogs, Does Your Company Need One?

I'm often asked by clients and prospects whether or not their business should blog. While there is no universal answer, there are guidelines to consider. In general, blogs make more sense for business-to-consumer companies. But whether or not you are a B2C company, you should evaluate a number of factors including your brand equity, your target audience, and your internal resources to reach a decision regarding your blogging commitment.

If your company is associated with a well-known consumer brand, you might be surprised to learn you are probably already the subject of a blog or certainly mentioned in blog postings for various reasons. Searching the blogosphere for mentions of your brand is your first step in evaluating the corporate blog imperative. If consumers are posting comments about your brand, products, or customer service, you need to join the conversation. Ideally, you would launch a brand or product blog to give customers a sounding board. Remember, it is not your job to set customers straight with a corporate blog. Rather, it is your job to listen and learn!

Take a cue from your target audience. Consumers often depend upon word-of-mouth referrals from friends in their selection of products and service. If your target customers are likely to share their experiences with your product, a business blog can provide a credible platform for communication. How well does your company field customer service complaints? If you are unsure, a disgruntled blogger who considers your company unresponsive might tarnish your brand online. Consider also, if your prospects are likely to seek information about your products from a Search Engine. By maintaining active blog content, you will actually increase your page rank with Search Engines. For an example of a blog that maximizes brand and the consumer experience visit Weber Nation.

Ultimately, the decision to launch a business blog depends upon your ability to commit internal resources. Technology is a low-barrier to entry in this instance. While you can install software and host your own blog, you can also easily use a low-cost hosted service with no technology commitment. You will need a staff member dedicated to the task of blogging on a regular basis, daily postings are preferred. As such, you need someone who is capable in representing your brand and products in a glib manner. The same person must be a good listener with the ability to engage both your brand champions and your brand detractors. Finally, your company blogger must have the ear of management to share consumer-generated comments, complaints, or issues with executives as required.

Before you begin the business blog evaluation task, eStrategyOne recommends you seek help from an experienced business blogging consultant. For more information on business blogging, download the free "eStrategyOne Business Blogging Primer," and read "10 Steps to Marketing with Business Weblogs," available from the eStrategyOne website or weblog.

Rich Ottum is General Manager of eStrategyOne Online Marketing Solutions, and author of the award-winning business blog, "The eStrategyOne Buzz." eStrategyOne conceives and executes online marketing solutions to increase website performance and profitability. Services include E-Business and E-commerce Strategy, Business Blog Consulting, Online Advertising and Promotion, Website Analysis and Optimization.

Weblog: [http://estrategyone.blogs.com]

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Bloggedy Blog Blawg

"Do you Blog?"

This seems to be the new question that is popping up in business and social circles around town, across the country and throughout the world. A year ago almost nobody, except those who were really hip, had heard of blogs, and now they are one of the hottest topics on the internet.

What is a blog? A blog is a reverse-chronological log that is hosted on the web, or also called a weblog (blog for short). It can be either formal presentation or a random connection of thoughts. It can have posts from one author or many. There can be open commenting from the general public, or strictly just snippets from the blog's owner. Individuals, companies and political pendants now have blogs, as they are a very easy tool with which to communicate to a wide audience via the web.

Before the 2004 presidential campaign I had never heard of blogs (I guess I am admitting that I am just not terribly hip). During the campaign both Republican and Democrat supporters began to break news (and some fake or fabricated news) on blogs. A lot of information on the Swift Boat Veterans issue and the CBS Memogate stories were put into the public domain, not by the established news media, but rather by the bloggers. For better or worse, these blogs on both sides of the political isle were widely read and they themselves were one of the big stories of the 2004 election.

Following the November elections, the term blog (or is it "blawg"?) has started to become a household term. I would regularly hear people talking about friends who were "blogging" their vacation, or corporate CEO's who interacted daily with customers via the "company blog". In March I attended a marketing seminar on blogging. At the start of the program they surveyed the audience about blogs, and most participants, like myself, had never read or written a blog.

That was when I decided I wanted to figure out why someone would blog in the first place. Since I am a frustrated want to-be writer, I decided to give blogging a try. I am releasing my first book this summer, Some Assembly Required: How to Make, Grow and Keep Your Business Relationships, and decided that if nothing else, a blog was a good way to help search engines, like Yahoo! and Google, find my website. With this in mind, I decide to make the topic of my book, networking and business development, the theme of my blog.

Thus Some Assembly Required - The Business Development / Networking Blog was born in March of 2005.

Since my book was not due out for another four months, and because the blog was just and experiment, I decided to keep it a secret. I wasn't looking for any publicity, nor did I care if anyone read my posts. This was just an exercise in regularly writing articles on a topic that I know something about. The benefit was that linking my articles to my book's website, it quickly succeeded in the goal of helping the search engines find the book's main page.

But then it got interesting. The more I researched how the blogosphere operated (blogosphere being the cyber world of those who blog), the more I realized that there is a whole blogging community. I discovered that one of the things bloggers do is to create links from their page to the pages of other blogs that they respect and read. I had uncovered many other business, marketing and sales oriented blogs that I began visiting, and linked to these pages from my blog. I also installed a piece of software counted how many people visited my blog. At first there was just one per day, and that was me. But then I started noticing the count was rising. Through my participation in the blogosphere, people were finding my blog and reading my posts. A couple of bloggers would quote my posts and link to my page. I started to receive emails from people who praised my work and then people I did not know began to pre-order my book.

Now there are regular readers of my blog. I was at a cocktail party recently and was introduced to a local entrepreneur who, upon hearing my name, stated; "Oh, I read your blog!". Wow. I will admit, that was a very flattering.

Like the fax machine, cell phone, home computers and the internet, blogs are not a fad. The future is here and it involves blogging.

Thom Singer is the author of "Some Assembly Required: How to Make, Keep and Grow Your Business Relationship" (New Year Publishing 2005), available at http://www.thomsinger.com He can be reached at thom@thomsinger.com and you can find his blog at http://www.thomsinger.blogspot.com

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Blogging Dollars in 7 Hours or Less

Need to make money fast, but you don't want to spend a single cent to establish an online business? Fret not, dear friend. You could actually start earning from the web with zero capital, zero obligations and zero risks! All these can be accomplished within 24 hours! Read on and I'll show you how.

Hour 1

Try to find a profitable niche. Niches are highly specialized segments of a market where the demand is high and the supplies are low. There are few competitions in a niche, allowing you more opportunity to establish your online presence.

Think of a market that you could cater to. Then narrow it down by enumerating its subcategories. The more you are able to reduce the subject, the higher the profitability will be. For example, the general market you thought of is about dogs. A subcategory of this would be about Chihuahuas. A further subcategory would be about Chihuahua grooming.

Hour 2

Once you have found your niche, run a search at http://www.inventory.overture.com or http://www.nichebot.com . The results would show how many searches were made for that subject. The more searches there are, the higher the demand is for that topic.

Run a similar search of the same subject in any of the search engines on the net. The results would reveal your competition. Naturally, you would want a subject that has less competition. This would mean that you're looking for one that would produce few results in your searches.

Hour 3

Once you've found a lucrative niche, it's time to look for its relevant keywords. Run a search of the topic at https://adwords.google.com/select/KeywordSandbox to get a list of related keywords and keyphrases. Keep a copy of this list.

Hour 4

Open an account with a free blogging site. Or, if you already have your own website, download the Wordpress software at http://www.wordpress.com . It's free. And Wordpress can be easily integrated with any website.

Set up your account. Fiddle with the controls. You'll discover that using a blog is as easy as writing down your thoughts and clicking on a button to publish them for all the online world to see.

Hour 5

Enroll in any affiliate program of your choice. You could choose more than one, of course. Just make sure that such program is offering some products that cater to the niche you have chosen. Try to find a program that offers highly sellable products and generous commissions. Don't settle for a commission rate of less than 20%. Look for something that would give you at least 40% for every successful sale you would be able to refer. A good place to start is http://www.clickbank.com , but eventually you would want to "graduate" to something grander. But for your initial foray, ClickBank would suffice.

After enrollment, you would be able to immediately choose the products you want to pre-sell. Get the affiliate links for them. Do not lose these affiliate links.

Hour 6

It's time to put that blog to good use! The premise heart of this budget-friendly strategy is your blog. Blogs are excellent and cost-effective alternatives to websites. Search engines love them, and they have their own linking network as well. Also, they are easily updatable, and search engine spiders love consistently updated content.

Write an interesting piece about the niche you have chosen. It may be a personal review of one of your affiliate products, or your views on the niche in general.

The trick here lies in being able to strategically insert your affiliate links in your blog entries. It must be subtle. You won't want your blog to look like a blatant sales page. Your entries should be highly informative, first and foremost. Content is still king, and it is what will drive visitors to your site.

Hour 7

Go to http://www.pingomatic.com . Ping the blog directories and the search engines that can be found there. This would inform their spiders that your content has been updated, and they will check it out come the next relevant query. What does this mean? Fast indexing for your blog site!

So there you go. A zero dollar, seven hour marketing plan that would rake in some earnings. It doesn't stop there, however. Try to post a new entry everyday, and ping the search engines afterwards. Soon enough, you'll have a high traffic blog site where you could expose your affiliate links to a whole lot of people!

Good luck!

Mal Keenan is editor and publisher of Home Based Business Opportunities Newsletter [http://www.home-business-tips-newsletter.com/].

Visit his work at home opportunities website for more ideas, articles and resources PLUS your free 30 page home business success e-book.

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The Lucrative Connection Between Blogs And Google

It's no great secret!

No great secret that is, unless you haven't discovered 

what many seasoned webmasters and just plain ordinary 

folks have found out.

"There's gold in them there blogs!"

Yours for the mining, or we should say writing.

Many people have discovered and are benefiting from 

the connection between blogs and Google Adsense. 

A lucrative connection that's earning them extra 

money each month as they receive their checks from 

Google. It's putting a big smiiiiiiile on 

their faces.

What's even more amazing, all this can be set up 

at zero-cost to anyone who can use a cursor. It's 

a totally free system that can earn you money each 

and every month.

What gives? What's the connection?

Actually, there is no big secret, anyone can 

set up a blog or blogs and put Google's AdSense 

code on them. If you're new to the Internet or not 

a webmaster -- these things may have to be explained 

further.

Blogs are online journals where anyone can write 

on any subject or topic that interests them. Blogs 

are extremely popular with Internet users, with 

an estimated 60 million or more blogs on the web. 

Any and every topic (news, hobbies, sports, etc.) 

is covered in these blogs.

Creating a blog couldn't be easier, there are many 

online blogging sites that will let you set up a 

blog of your own for free. The two main biggies 

are bloglines.com (owned by Ask Jeeves) and 

blogger.com (owned by Google). It only takes minutes 

to create your own blog.

Or many webmasters who don't want to go the 'free 

route' can use a system from wordpress.com and 

place or host the blogs on their own sites. It will 

give you a lot more options. Regardless which method 

you use, once you have your blog up and running, you 

will need to get a Google AdSense account here: 

https://www.google.com/adsense/

Google AdSense is an advertising system where you 

as the publisher places the AdSense code on your site. 

Google then uses this code to send targeted 'keyword 

guided' ads to be displayed on your site. If someone 

clicks on your Google ad, you earn a portion of the 

ad revenue. These ads come in many formats and sizes. 

Chances are you have already seen these 'Ads by Google' 

on many sites that you have visited, you may have even 

clicked on one or two!

Advertisers wanting visitors or customers to their sites, 

buy these ads using the Google Adword system. Commonly known 

as Pay-Per-Click advertising. This system is based on 

keywords, these are the words people use to search for 

things on the Internet. Because they are 'keyword based' 

-- these ads match perfectly with the content on your 

site or blog - delivering well targeted visitors to the 

advertisers.

Google's AdSense program is very user friendly. Google 

lets you customize your ads to match the 'look and feel' 

of your site. Google also gives you some good advice on 

'where' to place these ads on your site to increase your 

click-through rate. It would be a good idea to read this 

section before you place the AdSense Code on your site 

or blog.

Google also lets you track your AdSense code on 200 

different urls (channels) so you can see which web pages 

or blogs are earning you money. As part of Google's 'TOS' 

Terms of Service, individual publishers (that's you!) are 

not allowed to discuss any AdSense earnings they get from 

Google. So mums the word.

However, one of the 'keys' to making ad revenue from 

your Google AdSense account has to do with 'keywords'. 

Obviously, some keywords are worth more than others, 

that is - certain keywords or phrases that people type into 

search engines will pay more. For example, which one do 

you think will bring in more revenue to your AdSense 

program -- someone searching for a home loan or someone 

searching for a baseball cap.

Many webmasters or bloggers use sites like http://www.overture.com 

to see what advertisers are paying for certain keywords. 

Just as important, it will also give you the number of 

searches made by surfers for your chosen keywords 

or phrases last month.

The real trick is to set up a blog or blogs on popular 

(heavy traffic) topics or keywords that pay the most money 

to publishers like you. Also, it's best to create a blog or 

blogs on topics that will keep your interest for years to 

come. You do have to write interesting stories, facts, 

information on your topic in order to bring visitors and 

traffic to your blogs... so pick something that you're very 

passionate about.

Submit your blogs to all the blog directories, here's a 

good place to start:www.masternewmedia.org/rss/top55/

Once you have a regular flow of traffic to your blogs, 

you will see a regular flow of AdSense income coming to 

you each month. The more traffic or page impressions you 

get, the more you could possibly earn.

Blogs use RSS to syndicate their content. RSS stands for 

Really Simple Syndication, the standard format for syndication 

of content from online blogs, news sites, forums and other 

web sites. Google has introduced a system where you can 

place your AdSense Code into your RSS Feeds. You have to 

apply separately to get into this program -- it's only 

in Beta yet. But the potential for RSS AdSense could be 

very beneficial to bloggers, imagine getting your AdSense 

code syndicated to thousands upon thousands of 

subscribers or web sites.

Google has also gone so far as applying for a patent on 

RSS ads. This patent could give Google control of RSS 

advertising. The application was filed by Google employee 

Nelson Minar and is currently under review by the U.S. 

Trade and Patent Office.

Regardless of whether or not Google is successful in this 

application; the potential of RSS AdSense is great and may 

have far reaching implications in the very near future. This 

could also prove to be a very lucrative system for both Google 

and the ordinary webmaster or blogger.

A very lucrative connection indeed.

Everyone is profiting from Google, find out how you can too! Click here: Google Cash File

Copyright © 2005 Titus Hoskins. Get a Free Desktop Calendar & Planner compliments of the Author and DATEwise. This article may be freely distributed if this resource box stays attached.

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Blogs: The New E-Tool

What are blogs?

Blogs are frequently updated web pages on which authors post articles about news items, interesting websites, and their thoughts and just about anything that interests the author. Blogs are the newest information age revolution that allows individuals to express themselves to the world.

Blogs operate using a content management system, where the blog owner can add, edit, and delete content from the blog to keep it updated as quickly and efficiently as possible.

They were originally used as online journals, or diaries, which were the mainstay of teenagers who love to write down their most private thoughts. However, given the Internet is a public information space and anyone with an Internet connecion can read your online journal it is not a good place to be posting those private thoughts.

Who should use blogs?

Blogging first came on the seen during the 2004 election, now has exploded as a marketing tool for companies, such as Sun Microsystems, StonyField Farms, and Kowabunga Technologies with the intent on bypassing traditional media of reaching customers. With more people finding companies by searching the Internet, and with 32 million Americans reading blogs, this makes blogging a cost effective tool for marketing.

Blogs would be perfect for college students. Many college professors require that their students keep a journal of their activities so that they can see how the student is progressing and if the student is learning the material. Some college professors even advise students to set time immediately after class to do their writing activity in their journal.

This journal activity can be done using blogs, where the professor can go to the website and view the blogs of his or her students. The professor can see first hand who is actively doing the activity, and contribute to a discussion with the student by posting a comment, thus creating a two-way dialogue.

Let's assume that the student is taking a course on Organization Behavior and is reading an interesting chapter on Interpersonal Communications in Organizations. At the beginning of the lecture, the professor hands out the lecture notes, usually as PowerPoint slides so the student can follow along. The first slide lists the learning objectives that the professor expects the student to be able to do upon completion of the lecture. Here is an example of a learning objective:

Describe the process of communication and its role in organizations

After class, the student can go to the computer center on campus and login to his blog, and attempt to explain what the process of communication based on the lecture. Being able to write about something in your own words immediately after hearing it can help in the learning process.

The Downsides of Blogging

Fear of negative comments

Blogs invite negative comments because there are a lot of people out there that just love to trash people and don't have anything nice to say. Companies should not be deterred. Blogs have a feature where you can moderate each and every comment that is made by a visitor, and the blog owner can choose to accept it or reject it at his discretion.

The comments made by visitors reading a blog creates a two-way dialogue between the writer and the readers creating an opportunity for acquiring new knowledge which can lead to learning. However, for learning to take place, action is required to be taken on that knowledge, for learning is a relatively permanent change in behavior produced by experience and the acquisition of knowledge.

Inappropriate content written by employees

Two employees were fired from their respective companies for what they posted on their blogs. Mark Jen was fired from Google for writing about the companies health care plan. A Delta Airlines flight attendant was also fired for writing about her escapades, some of which were sexual in nature.

There needs to be policies in place regulating what employees can and cannot write about in their blogs. However, the blog must be company owned, such as within a company website. If an employee of a company starts a blog on his own time for his own engagement, the company cannot regulate what that employee writes about in his blog. If the employer attempts to regulate that employee's behavior, that would be a violation of his first amendment rights.

Employers need to thread carefully so that they do not intrude in their employees personal lives. What an employee does on his or her own time is the employee's own business and not the employer.

What can a business use a blog for?

Implement a newsletter

Blogs come with an archiving function where posts that are published are archived on a monthly bases. This is about the same frequency as a regular email newsletter. Visitors to your blog can view past issues to see what was written in past months.

Newsletters are published documents describing information of interest to customers, employees, or anyone that is interested in learning more about that company regarding the array of business and nonbusiness issues. Blogs can be used as a delivery method for bringing these same news and announcements about a company, products/services and the online industry in general that the company is in. Whereas newsletters tend to be a one-way communication tool and are more impersonal, using blogs as newsletters can make it more personal by creating a two-way dialogue.

Blogs can be a huge opportunity for small businesses and be a very real threat for email newsletter companies, such as Vertical Response and Constant Contact [http://www.constantcontact.com/index.jsp]. These companies help small businesses build their email lists, publish their newsletters, and manage their email marketing campaigns. Small business owners only pay for the number of email newsletters that they send. The cost can range from as low as $15 for 1,000 to &750 for as much as 100,000 email newsletters.

By using a blog to publish a newsletter, the small business owner can save this money. The money saved can then be allocated to investing in the training and development of their employees, another critical aspect of running a business.

Improve a web presence

Search engines want to provide high quality search results for their visitors. Search engines love blogs and favor sites that are updated frequently.

Websites can get indexed almost instantaneously. Everytime you publish an article to your blog, it pings other websites. Pinging lets dozens of services know your website has been updated, thus increases traffic to your blog.

Become a published author

Everyone has an area of expertise, or core competency. Usually this area of expertise is based on a strong interest of the owner. You could haved owned a web design company and handled all of the Human Resources activities for your company because you had a strong interest in that field. Perhaps within this field you developed a strong interest in attracting and selecting the best candidates for your company. Maybe you tweaked the employment interview and turned it into an oral examination for the job applicant.

By writing articles, you will become known as an expert on the topics you write about. This will give you and your business extra credibility which will help you compete against your competition as you demonstrate your expertise.

To get started blogging, small businesses can save money by purchasing a reseller webhosting account, such as that from HostGator. A reseller hosting account is a tad more pricey, but cheaper in the long term. You have the ability to host unlimited number of websites without having to contact your web hosting provider and set up new account. You have to pay for every new hosting account, which can be a strain on your budget. With a reseller hosting account you will be able to create a hosting account for no additional cost (except for the domain registration).

Blogs are here to stay. As more people continue to learn what a blog is, it will continue to evolve with many new uses.

Nick Roy is an HR Researcher, Consultant, and freelance business writer. He currently holds a Master of Business Administration and Master of Arts in Human Resources Management from Hawaii Pacific University, and a Bachelor of Science in Hospitality Management from Florida Metropolitan University, Fort Lauderdale. He is also currently pursuing a Master of Arts in Organizational Change from Hawaii Pacific University, with theses research on “The Impact of Technology on Human Resources and Organization Effectiveness.”

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